Economic journal Odessa polytechnic university
№ 1 (31), 2025

 

CONTENT

 

MAIN ARTICLES

Andros S.V.Мechanism for Ensuring Financial Stability as an Active Element in the System of Credit Stabilization and Increasing the Economic Potential of Agro-Industrial Enterprises

5

Zakharchenko V.I.Changes in the Regional Policy of Ukraine as a Response to the Challenges of War and the Need to Recover From its Consequences

17

Kalinin D.O.Effective Directions and Organizational and Economic Mechanisms for Stimulating Innovative Activity of Enterprises

32

Levkina R.V.,
Kotko Ya.M.,
Kulinich O.A.,
Sukachova S.M.
Business Planning of a Business Entity in the Context of Sustainable Development

41

Naumenko Yu.V.Strategies for Increasing the Competitiveness of Enterprises in the Context of Recovery of the Economy of Ukraine

53

Pulcha D.O.Investment Potential of Small and Medium-Sized Businesses in the Odessa Region

62

Tataryntseva Yu.L.Methodological Recommendations for Assessing the Effectiveness of Digital Marketing Based on the Principles of the Experience Economy

69

Kharchuk V.Yu.,
Pavliukh I.P.,
Kharchuk V.Yu.
Modelling the Dynamics of Sustainable Development and Digital Transformation of Organizations

77

Yatsenko V.O.Evolution of Financial Risk Management Theories

87

Duliaba N.I.Main Directions of Technological Transformations in the 4D Industry

96

Prudius A.I.Philosophical Concepts as a Tool for Shaping Brand Value of an Enterprise

104

Svinarova H.B.,
Tkach D.К.
Innovative Transformation of Enterprise Management System: Theoretical and Methodological Foundations and the Impact of Digitalization

113

Filippov V.Yu.,
Moroz O.M.,
Martyniuk A.S.
Transformation of the Management System of Charitable Foundations Under the Impact of War Challenges

122

REVIEW AND SIGNIFICANT SCIENTIFIC EVENTS

Lypynska O.A.Review of the textbook “Economics and Governance. Public Economics and Finance”